A blog about changemaking in transport

Thomas Thomas

Lessons from Italy

Italy’s my favourite country in the world, but their transport system does not feel like it was designed for customers.

Here are three case studies which, I believe, are a toxic mix of managers never actually using their own services - and managers being overfamiliar and not being able to see things through customers’ eyes.

As the public sector takes more control in the UK, there are lessons to learn.

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GBR Urgently needs a Brand Strategy

The trains are being painted but it’s not yet clear what the brand is meant to mean.

Brand strategy is not an afterthought - it’s a fundamental driver of customer experience. It should be one of the first and most important decisions.

And - this is crucial - brand strategy is not the same as org structure.

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Thomas Thomas

Notes from the Rail Summit

If you didn’t fancy spending your Friday in a windowless conference room in Canary Wharf, here are my notes from the UK Rail Summit.

Spoiler alert: it was encouraging.

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Accountability: Passenger Railway Governance

Inevitably, humans being what they are, a consultation issued by the Government proposes that the accountability mechanism for a business owned by the Government should be the Government, with the assistance of a watchdog appointed by the Government.

Here’s how we can keep all the good stuff in the consultation but tighten up accountability a bit.

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